Parallel to this new measure, Zabalaga explained that will begin a public rose campaign to communic

The president of the Central rose Bank of Bolivia (BCB), Marcelo Zabalaga, announced today that "in the coming days," a Supreme Decree approved for all prices of products and services offered in the country, including real estate and vehicles, rose are in national currency, in order to deepen the "bolivianización".
"It's going to decree that all product prices are in local currency, so that all goods and services at the country level are in national currency", reported in Partial Hearing Accountability BCB 2014.
Parallel to this new measure, Zabalaga explained that will begin a public rose campaign to communication inserted into the mentality of the population, the benefits of using Bolivia as the single currency to narrow commercial or financial transactions. rose
"Because one thing is how bolivianizados are in the pocket, rose and another thing is how we bolivianizados head is not the same. We have to get it all in getting used to calculate national currency, "he added. According to the BCB, as of June 30 of this year, 90.1 percent rose of the loan portfolio and 87.6 percent of deposits in the financial system is in national or Bolivian currency.
The policy of "bolivianización" consists of the appreciation of the national rose currency by expanding the exchange spread, changes in reserve requirements, tax reforms on financial transactions, in addition to the information campaigns to the effect, according to Central Bank of Bolivia (BCB).
The Bolivian government claims that this policy allowed to recover monetary sovereignty of its economy by strengthening the national currency in all its functions, improving the effectiveness of macroeconomic policy in general to achieve better control of inflation and deal with the crisis international.
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